MEDIA MEGLING:

ARTICLEPLACEMENTS

PRESSCONFERENCES

The purpose of a press service

What is articleplacement

Pressconference step by step

Media Meglings articleplacement?

Total evaluation of the information.

Analytical interview of keypersons concerning the article.

Story angling and prewritten material to journalist.

Personal meeting with the journalist.

Coordination of the whole project.

The purpose of press service?

Increases the knowledge of the company products and services to the market.

Expansion of the customer network.

The profile of the company will be strengthen.

The word in an editorial article gives trust and confidence. The company gets new attention.

Gives backup and strengthens a marketing campaign.

The presscoverage will strengthen the company´s own contact network.

Media Meglings pressconference?

Strategy and actionplan.

Written invitation to 35-40 pressdesk´s spread among newspaper, magazines, spesial trade magazines, radio and television.

Telephone follow-up to all the pressdesks and journalists.

Written invitation to 35-40 pressdesks sent by telefax.

Location for the pressconference.

Prepare the press release.

Prepare the pressfolder.

Supervise the whole pressconference.

Issuing of the press release after the pressconference.

Documentet registration of the articles.

Media Megling
Sondreveien 4, Oslo - Norway
Tel. +47 22 14 59 56 - Mobil +47 480 26236

Information from Media Megling!

MEDIA MEGLING can never guarantee an article on print. It is allways the chief editor in each media who decides what should be printed or not.

The client has the full responsibility of the approval on the references used in an article and pressconference.

All invitations (letter and telefaxes), telephone calls to pressdesks and journalists, location, press release and pressfolder will be charged to MEDIA MEGLING. Hotel and travel expences will be charged the client.